A Guide to Outsourcing for Small Business Owners
Entrepreneur life is filled with responsibilities, but they don’t all have to be yours. If you’re not in a position to hire full-time staff yet, it’s time to get comfortable delegating some work to professional freelancers looking for work.
While you may be apprehensive about handing over precious tasks to others, consider it an important step for moving your business forward. Here’s how to make it work for you.
Consider Outsourcing These Roles
Look to freelancers or providers to perform tasks you dislike or duties where you lack experience or training. Try delegating one of these examples:
- Marketing Manager
Marketing is an ever-evolving beast that takes a professional to understand. Promotional tools that might work well with one demographic can totally bomb with another. Managing various marketing mediums is difficult unless you are immersed in them full time. For example, some research reveals the effectiveness of sensory advertising. Successful marketing can make or break a business, so working with a professional service is a worthwhile investment.
Learn More: Hire Marketing Manger
- Website Designer
Anyone can build their own website, but as Digital Web Services explains, you want one that impresses clients and is easy to navigate. This is especially true if clients purchase services or order items through your website. An incorrectly loading webpage loses clients, costing money you could save by hiring a professional to build a website that loads properly on computers, tablets and phones.
Learn More: Hire Web Designer
- Cybersecurity Analyst
The FCC advises businesses using internet tools to make cybersecurity part of their plan. While there are things you can do to help manage the cybersecurity of your business, hiring an analyst in this field is a savvy move to protect your business from internet criminals and rising cybercrimes. Cybersecurity analysts manage cyber safety to prevent breaches, secure data and train employees to handle the information and technology they use in ways that don’t endanger the business.
Learn More: Outsource IT Support
- Payroll Administrator
Few things can be trickier than managing payroll for those who are not familiar with payroll taxes, deductions and other labor laws. Businesses can incur serious fines unless they pay employees and independent contractors according to certain regulations and protocols. Engaging a payroll administrator to classify workers correctly, calculate employee hours and handle paychecks takes a weight off your shoulders and allows you to focus on the aspects of your business that most need you.
Learn More: Hire Payroll Administrator
Find and Hire Remote Staff
Locating remote help has never been easier with agencies like Zedtreeo offering ways to connect with the right professionals for your business. You provide detailed information on exactly what you want the worker to provide, and your needs can then be matched to qualified candidates.
You can also interview multiple applicants just as in a traditional business setting. Often, these interviews are conducted over video call platforms such as Zoom or over the phone. Freelance Austin suggests composing a list of questions the same way you would for any in-person employee interviews.
Be sure to add a few queries specific to remote work, such as the ability of the applicants to work in your time zone, the hours they anticipate working and the preferred methods of communication. You can simplify coverage and timekeeping through shift scheduling software. Thanks to bells and whistles like copy and publish capabilities, real time notifications and easily retrievable records, it can be an effective tool to add to your tech arsenal.
Don’t let the entirety of your business rest on your shoulders; that isn’t good for you or your enterprise. Instead, find the right help to share the load. You and your business will both benefit.